MEDIA RELEASE
For immediate release: January 29, 2009
Toronto Temperatures Plummet 50° “Cooler”
Toronto (January 29, 2009) – The city of Toronto prepares for the biggest “cool” front it has ever
faced. Torontonians will need more than their warmest parkas as fans of the TV show Happy Days
gather at the Elgin Theatre dressed as the “King of Cool,” Arthur “The Fonz” Fonzarelli, and/or
their favourite Happy Days character. On February 3, 2009 at 6:00pm, Dancap Productions is giving
away 50 complimentary tickets to the first performance of Happy Days, A New Musical at the
Elgin Theatre, 189 Yonge Street (at Queen) set for that evening at 7:30pm.
One complimentary pair of tickets will be awarded to each of the first 25 fans dressed as The Fonz
and/or their favourite Happy Days characters – Joanie, Richie, Potsie, Chachi, Ralph Malph, Mr. or
Mrs. C – lined up at the Elgin Theatre starting at 6:00pm.
The Fonz epitomized cool for a generation. His motorcycle, leather jacket and thumbs-up gesture
remain as some of television’s most iconic images. Recently voted one of the coolest TV characters
by Britain’s RadioTimes.com, Fonzie is the only character to single handedly increase library card
memberships by 500% (after stating in an episode “Reading is Cool”), be immortalized through a
bronze statue in Milwaukee, and have his famous leather jacket on permanent display at the National
Museum of American History in the Smithsonian Institution. How cool is that?
For details about this special ticket giveaway, visit DancapTickets.com/THEFONZ or call
416-644-3665 (Mon-Fri, 9am-5pm).
About Happy Days, A New Musical
Arnold’s - the famed drive-in malt shop is in danger of demolition, so the gang is teaming up to save
it with a dance contest and TV-worthy wrestling match complete with varsity sweaters, hula-hoops
and jukebox sock-hoppin’. Heralded as “A power house, rock and roll trip down memory lane,” by
the New York Daily News, Happy Days, A New Musical brings back the nostalgia of the 50’s and
offers entertainment for all ages. Happy Days, A New Musical is on from February 3 – 15 at the
Elgin Theatre. Tickets start from $25. Call Dancap at 416-644-3665 (Mon-Fri, 9am-5pm) or visit
DancapTickets.com.
###
For more information, please contact:
Michelle McTeague
416-590-1755 x.771
MMcTeague@DancapProductions.com
For access to artwork and additional media information, please visit www.dancapproductions.com/happydays